Prima Aprilis

See how to use this opportunity early and launch when buying intent is at its peak.

Opportunity details

Key details before launch

1 April 2026Wednesday

creative marketing campaigns

Opportunity

How to prepare a campaign for this date

April Fools’ Day is the perfect opportunity for unconventional and viral marketing campaigns. With the Marketer Planner, you can schedule popups with humorous messages, push campaigns with creative slogans and emails that engage users through fun. It’s a great way to boost reach, engagement and brand awareness.

Next step

Prepare your first scenario for this opportunity

A popup, form, or promo bar can go live quickly without a long setup. The free plan is enough to validate your first scenario for the selected date.

Scenarios

Ideas you can launch for this opportunity

  • Popup with discount code on homepage
  • Info bar about promotion at the top
  • Newsletter signup form with early access
  • Push notifications to subscribers
  • Reminder email about upcoming opportunity