DropUI

Delivery information before checkout that removes final doubts

Delivery should not be a surprise inside checkout. If the shopper sees cost, timing, and available methods earlier, they are less likely to feel that conditions changed at the final step.

Marketing scenario

What this scenario gives you

Fewer checkout abandons, stronger trust in completion, and clearer delivery conditions for the current cart.

Bar or cart module with delivery timing, cost, method, cutoff, or free-shipping threshold.

When it is worth using

  • stores where delivery is a common abandonment reason
  • carts with products that have different shipping times
  • gift, seasonal, and urgent purchases

When to skip it

Do not show a generic delivery promise if it does not account for current cart, country, payment method, or stock status.

Implementation plan

How to set it up

  1. Read current cart

    Delivery timing and cost should come from products, country, method, availability, and any size restrictions.

  2. Show the most important fact

    Do not show the full delivery table. In cart, show the fact that removes the biggest doubt: when, how much, or how to unlock free shipping.

  3. Update after changes

    After adding a product, quantity change, or country selection, the message must refresh or it may promise wrong conditions.

Checkout

Delivery should not surprise at payment step

It helps most in cart and on product pages: delivery from a set price, ships tomorrow, pickup point available, free shipping above threshold. Short details remove guesswork before payment starts.

  • Show cost or free-shipping threshold.
  • Add timing if reliable for the cart.
  • Do not promise delivery without stock data.

Precision

The best message is cart-specific, not global

Oversized products, made-to-order variants, and delivery country can change conditions. The scenario should show only what is true for the current path.

  • Account for country, stock, and delivery method.
  • Disable the message for special-shipping products.
  • After cutoff, show the next real date.

Example

Before checkout, show timing and threshold if both help decision

A 169 PLN cart can see: delivery on Thursday, and free from 199 PLN. This removes timing concern and also guides toward higher cart value.

  • Condition: known delivery method and cart close to threshold.
  • Short message, no delivery table.
  • Measure checkout entry and abandons after delivery cost.

Measurement

What to measure after launch

Evaluate the scenario by shopper behavior and cart impact, not by impressions alone. These metrics help you see whether the campaign supports revenue or only creates activity.

  • checkout entry
  • delivery-related abandons
  • AOV
  • delivery info clicks

Related scenarios

What to launch together with this scenario

Common questions

Questions before launch

Usually in cart, near checkout CTA, or as a low bar. It must be visible before checkout entry.

Not in the main message. Show the most important fact and link to details if needed.

Yes, if timing or cost depends on cart, country, stock, or delivery method.

The message should switch to the next real date. Do not keep same-day shipping promise after the cutoff.

Yes, if the message remains short. When there is too much information, choose the most important one for the cart.

Measure checkout entries, delivery-related abandons, AOV, detail clicks, and cart conversion.

Launch this scenario in your store

Adjust rules, copy, and design, then measure the impact on shopper behavior.

Start free